'In Business, Not Having Optimism Could Be the Death of You'
You don’t have to invent a new business model, but can simply take one and use it on an existing market with a smaller project that will work for the benefit of the Russian economy. This is what HSE alumnus Pavel Mokrushin, the owner of the café chain Brusnika (Lingonberry), did. He tells Success Builder why he studied at HSE after Moscow State, as well as how what he does is better than the warm chair of a clerk and how the small café is able to survive among the 66 restaurants on Maroseyka Street.
‘Specialists in Other Areas Need to Learn the Language of Urban Studies’
Alexey Novikov has been Dean of the Graduate School of Urban Studies and Planning at HSE since January this year. A PhD in Geography, he was head of Standard & Poor in Moscow and Thomson Reuters, and took over from the first dean of the school, the late Alexander Vysokovsky. Alexey Novikov talked to HSE News Service Editor in Chief Natalia Kogynina about what will become of the school of Urban Studies now, how to resolve urban planning conflicts and why urban planners are like lawyers.
'We Shouldn’t Be Afraid to Admit When We Aren’t Yet Capable of Doing Something'
If you can explain why your project will be a success, investments in your business are guaranteed under any conditions. HSE alumnus and chairman of the board of directors at the 'R-Pharm' group, Alexey Repik, told 'Success Builder' what how to phase out of imports properly, how the government can help entrepreneurs, and how to turn extending people’s lives into a business.
'We Directly Applied Our University Knowledge to Business'
Projects rarely become profitable right away, but if one learns from their mistakes and does not give up, success is sure to follow. In its six years of existence, the Timepad project has had its ups and downs, but in the end it became a market leader. Timepad’s creators – Ludmila Pavlova, Daria Ustyuzhanina, and Artem Kiselev, all HSE alumni – told Success Builder about the advantages of the Russian market, how to avoid spending money on advertising, and how to earn over 100 million rubles without selling your idea.
Russia is Heaven for Designers: Here Everything Can Be Rebuilt
On March 21, the HSE’s Art and Design School held a Design Environment open doors day. HSE news service spoke to the curator, Alexander Dzhikia about what students will do, about why designers carry out psychological consultations, and how to unravel the meaning and philosophy of the ‘Black Square’.
‘We Are Not Ecologists at All – And That’s a Huge Plus’
The Recycle project began as an online journal about living an environmentally friendly lifestyle in the city, but in less than a year it went offline into real life. Now its staff members organize recycling collection points, give lectures at large companies and battle the myth that sustainability always has a tinge of craziness. In this edition of ‘Success Builder’, Recycle cofounder Elena Barysheva tells about people’s willingness to change, Wi-Fi enabled recycling centres and inexpensive environmentally friendly products.
Programme which Automatically Creates English Language Exercises Invented by HSE Teacher
April 10th is the closing date for applications for this year’s Fund for Educational Innovation (FOI) competition. Alexei Malafeev, Associate Professor at the Department for Foreign Languages, HSE Nizhny Novgorod, explains how to create an interesting project and put it into practice. His programme for teaching English Exercise Maker won the FOI competition two years ago.
'I Create Beautiful Clothing for Beautiful Women'
Is it easy being a Russian clothing designer when factories cost, China sews, and discounts on cheap foreign brands can reach 70%? Everything is in authorship. HSE alumna Luda Nukishina tells Success Builder why business must be done in Moscow, how a Russian designer is better than H&M, and how to make things that people will definitely buy.
'The City Is the Most Complex Thing Anyone Has Ever Thought up'
Urban studies is a new field of study for Russia that is devoted to the sustainable development and use of city space. As part of the Success Builder project, Egor Korobeynikov, who is the creator of UrbanUrban and an HSE alumnus, talks about how he turned into an urbanist from a bank teller, and also about why Moscow should not be made into Europe and what officials need to be told.
‘As long as we think about the Middle Ages as a dark time, we will remain dark ourselves’
Every era builds its own version of the Middle Ages, and the modern age is no exception. Oleg Voskoboynikov, the youngest full professor at the Higher School of Economics, talks about the reason for the popularity of metaphors that refer to that era, why the ‘Suffering Middle Ages’ group on VKontakte [Russia’s largest social media site — Ed.] is not the same thing as medieval studies and how the desire to be different from everyone else can lead a student to study the Middle Ages.
Deadline for applications to present academic reports - January 20, 2025